ABOUT US: HISTORY

In 1920, Superior was founded in Northport, Long Island by three gentlemen who together invested $4,000. The mission was to “manufacture surgical specialties and medical and hospital apparatus and equipment”. Over the years, the company achieved a leadership position in the Healthcare apparel industry through its Fashion Seal® brand, while at the same time expanding into new arenas. Today, Superior is America’s most distinguished and respected provider of fine image apparel servicing the Healthcare, Hospitality, Restaurant/Food Services, Retail Employee I.D., Governmental/Public Safety, Entertainment, Private Transportation, Industrial, Commercial, Corporate Identity and Resortwear markets.

One of the first major milestones in our history occurred in 1968 when the company went public on the American Stock Exchange (Amex: SGC). This event further emphasized the financial stability our Customers had come to trust. Just a decade later, we relocated our headquarters to Seminole, Florida, on the west side of Tampa Bay. After 25 years at this location, the corporate office has grown to support well over 300 Associates, with another 600 working out of various Superior facilities worldwide. 

Superior leverages the world’s most powerful enterprise resource planning (ERP) system, SAP, to assist in managing the business and servicing our valued Customers. Also tied into SAP is our distribution management solution that ensures we ship the right product at the right time. All of these advancements have been adopted with one goal in mind – putting our Customers first, every time.

Superior has changed in more than just technological ways. We’ve diversified into a multifaceted uniform and apparel provider servicing twelve focal markets. Much of our expansion has come through strategic acquisition. Some of the larger scale companies that we have acquired include Worklon®, Martin’s®, Sope Creek®, and most recently, UniVogue™. These additions to the Superior family have extended our presence into new markets and geographies. Along with Fashion Seal® and Fashion Seal Healthcare™, they have become part of what we call Our Signature Brands™.

As the Company has grown, so has our product line. Superior currently stocks approximately 6,500 styles totaling over 34,000 stock keeping units (SKU’s). While the majority of our styles are stock garments, we also specialize in creating custom apparel. Our in-house design team coordinates directly with our Customers to interpret their unique image in order to achieve a professional appearance for their employees, and to clearly communicate their own brand identity.

As we continue building this legacy, one thing that remains constant is our focus on creating satisfied Customers. Providing a quality product and a high level of service at a reasonable price is how we began, and it is that principle that ensures we will continue to lead the way in the uniform and image apparel industry.